Head of Press & Influence bij Delvaux

23 hours ago
2 min read

The Head of Press & Influence leads the global press, PR, and influencer strategy for the brand. The role is responsible for building and maintaining strong relationships with international media, tastemakers, and cultural voices to reinforce Delvaux’s brand positioning and visibility. The position oversees press communications, editorial placements, influencer collaborations, and product seeding, ensuring coherent messaging and strong brand representation across all markets and channels.

Your Main Responsibilities Will Include

Define and lead the global press and influencer strategy in alignment with the brand communication direction;
Build and maintain strong relationships with international media, editors, stylists, and cultural voices;
Oversee press outreach, editorial placements, and media coverage;
Manage influencer collaborations and partnerships aligned with brand positioning;
Coordinate product seeding and gifting strategies globally;
Organize and manage press previews, showroom activities, and media events;
Work closely with the content and production teams to ensure strong storytelling and press-ready assets;
Ensure consistent brand messaging across press and influencer activations;
Track and report press coverage and influencer impact;
Coordinate with regional teams and agencies to ensure global consistency of PR initiatives.

HOW WILL YOU EXPERIENCE SUCCESS WITH US?

Strong Expertise in Luxury PR & Media Ecosystems: Proven experience in press relations, public relations, and influencer management within the fashion or luxury industry, including a deep understanding of the luxury media landscape.
Global PR & Influence Strategy Development and Execution: Demonstrated ability to develop, execute, and manage global PR and influence strategies, including international media relations.
Established Network & Relationship Management: A strong, established network of editors, journalists, stylists, and influencers across key markets, coupled with excellent relationship management and negotiation skills.
Product Seeding, Editorial & Influencer Collaboration Expertise: Extensive experience in managing product seeding, securing editorial placements, and coordinating influencer partnerships.
Cross-functional & Agency Collaboration: Ability to work closely with internal content, social media, and global communication teams, as well as experience coordinating with PR agencies and regional press activities.
Brand Image Protection & Elevation: Demonstrated ability to protect and elevate a brand's image within a luxury positioning.
Organizational & Project Management Skills: Excellent organizational and coordination skills, with the ability to manage multiple priorities and deliver under tight timelines.
Leadership/Mentorship Experience: Experience managing junior team members or leading a press function within an organization.
Communication & Mindset: Strong written and verbal communication skills, combined with a positive, diplomatic, and solution-driven mindset.

WHAT MAKES OUR GROUP DIFFERENT?

Our true power does not lie in our similarities but in the rich diversity of our arts, cultures, and human skills, as well as our specific ability to foster untapped potential.